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List Building Guide for List Building Outsourcing

List Building Guide: How To Outsource Your List Building
Whenever you want to launch a direct marketing campaign, everything starts with List Building – building a list of “leads” – potential contacts to whom you will deliver your marketing message(s). In this List Building Guide, we will discuss ways to profitably outsource this list building process.

Whether you’re telemarketing, email marketing, contact form marketing, or social media marketing … you’ll need some type of information on who you’re going to contact. This list, or database of information, is your Lead List. The process of creating your Lead List is called “List Building“, and it comes in all shapes & sizes.

No matter what, List Building is essential to launching any successful outbound marketing campaign. You need someone to contact, and if you don’t build the right list for your offer, your marketing efforts are going to fall flat.

I’ve already written a 1200 word post on Building Better Lead Lists (w/ Action Items) … so today I am going to skip over these principles & action items – assuming that you’re already aware of them. With that pre-requisite aside, I will be able to focus this List Building Guide on how to do what most marketers & ad agencies do: OUTSOURCE your LIST BUILDING entirely!

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Posted in Business Process Outsourcing, How To Outsource, List Building, Small Business Outsourcing

How To Outsource: Choosing The Right Outsourcing Tasks

How To Outsource: Choosing The Right Outsourcing Tasks
One of the most difficult & confusing aspects of business process outsourcing (BPO) is choosing the right tasks to outsource in the first place.

Not every process in your business is ripe for outsourcing, but if you can find the right tasks & delegate them to an offshore team, you can instantly boost profit margins (sometimes significantly) through savings on HR overhead. Unfortunately, if you choose the wrong tasks, you won’t achieve your objectives, and you can find yourself paying out of pocket (sometimes significantly) for little to no desirable results.

Even if you’re an expert on how to outsource (and what providers, portals, and services you can use to do so) … you might not be an expert on choosing exactly what to outsource.

Which begs the question:

How exactly does one choose the right outsourcing tasks?

Well, to answer that, you’ll need to organize your potential tasks lists based on your GOALS & OBJECTIVES…

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Posted in Business Process Outsourcing, Hire Virtual Assistants, How To Outsource, Small Business Outsourcing, Virtual Assistants

Determine Your Budget For Business Process Outsourcing

How To Pick Your Outsourcing BudgetWhether you are looking to outsource the work of a 1 man team … or a 1,000 person work-force … picking your outsourcing budget can be tricky.

There are many factors involved, but at the end of the day, the one that is most important is your company's bottom line. Outsourcing must only be done as a result of careful cost-benefit analysis. Only upon achieving near certainty that a long-term profit will be achieved should you even consider starting outsourcing campaigns.

I've already written about the disaster of focusing on short-term outsourcing benefits.

The problem is, when it comes to Business Process Outsourcing, you'll have to be clairvoyant to accurately predict long-term profit before getting started.

There are lots of moving pieces when it comes to BPO (or even just hiring a Virtual Assistant or two). You have human beings, foreign nations, technical infrastructure, timezone disparities, cultural and language barriers, and who knows what else all contributing to the success or failure of your outsourcing efforts.

That's why the single most important factor in your long-term outsourcing success (or failure) is systematization.

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Posted in Business Process Outsourcing

Outsourcing For Small Business Owners

How To Start Outsourcing For Small Business Owners?

One of the most difficult, but most attractive prospects for outsourcing are those of the small business owner. If you, or someone you know, owns a business with less than 50 employees … particularly those with way fewer … this article is for you (or that person you know).

The biggest factor in outsourcing (or even just hiring a Virtual Assistant or VA) as a small business owner is – as with most things – the price tag. In the traditional outsourcing world, minimum entry prices were way out of reach of small businesses. In today’s technologically connected world, it is now possible to hire someone for a Fiverr to do all sorts of tasks that you never even knew you needed.

The Freelancer / Virtual Assistant Revolution

More importantly for the small business owner today, you can go to sites like Elance, oDesk, Guru.com, and Freelancer.com … where you can post a job ad right now (for free) and get bids within hours from “qualified” freelancers hailing from all over the globe. The problem is, in that last sentence, notice how I put “qualified” in quotes? Yes, that is a problem.

See, the greatest thing about Freelancer sites is that you can get decent (and sometimes exceptional) workers for a usually below-market rate (sometimes significantly below it). The best way to use these workers, generally, is on an ad hoc, per-project / per-task basis. Expecting much to come from long-term relationships or comprehensive business process outsourcing in the Freelancer market-place can be difficult. Because, here’s the thing:

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Posted in Hire Virtual Assistants, Small Business Outsourcing, Virtual Assistants

Outsourcing Do’s And Don’ts

Outsourcing Pro's and Con's

Hopefully it won't ruffle your feathers to hear this, but … regardless of your thoughts on the “outsourcing / offshoring” debate:

In a globalized world, with globalized economies, it is inevitable that at least a portion of all your business operations will be wholly dependent on outsourcing.

Period. Full-stop.

That computer or tablet or smartphone you're reading this on? … a product of outsourcing.

In fact, it's a safe bet that several other items in direct view from your current position are all products of outsourcing … even down to the clothes on your back! Products of outsourcing abound.

The question is: what can outsourcing do for your business?

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Posted in Business Process Outsourcing, Hire Virtual Assistants, Virtual Assistants

68 Business Process Outsourcing Tasks To Consider

Business Process Outsourcing Globe

By the time business owners come to us, most already have a task list in mind for Business Process Outsourcing (outsourcing operational / HR aspects of their company). However, even for our full-time BPO experts, it is almost impossible to foresee every optimal outsourcing opportunity from a relationship’s outset. Ideally, BPO engagements evolve organically, refining the distribution of local tasks vs. outsourced tasks to the most profitable deployment.

There is no comprehensive or definitive list of potential tasks to be tackled by an outsourced work-force (not even this one), because the possibilities are nearly limitless.Ultimately, your off-site back-office team can complete any tasks that do not require their physical presence … so the real question on your end should be: is it profitable to outsource this?

Best Tasks For Business Process Outsourcing

(Enough to Outsource a Task A Week for the Year)

Based on our experience with business owners from a wide variety of industries and a wide variety of company sizes, we have determined a significant number of tasks that are almost certainly profitable to outsource.

This is a list of those tasks which are most readily applicable to the widest variety of business owners like yourself who are reading this.

  1. Accounting
  2. Administrative assistance
  3. App development
  4. Appointment scheduling

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Posted in Business Process Outsourcing

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