Blog Archives

Virtual Real Estate Assistant Guide

Building Better Lead Lists
Whether you want to hire a real estate virtual assistant, or you are looking for a real estate virtual assistant job, this guide will help to break down some of the most frequently needed, useful, and reasonably easy tasks that can be completed without the workers' physical presence.

First off, just to be sure we're on the same page, a Virtual Assistant is somebody who works off-site … down the street, in another city, or on the other side of the globe. Most Virtual Assistants take advantage of labor cost disparities by providing back-office staff in poorer nations to work for companies in richer nations.

This creates a win-win for both parties, allowing richer nations to get a major bargain on cheap, affordable labor … while providing higher paying jobs as well as the excitement & growth potential of working for a US or European company to workers in poorer regions.

When it comes to the real estate world, there are a lot of tasks that do not require anybody's physical presence, but that does NOT mean you should just outsource any old task to your Virtual Assistant! Only some tasks are suitable for delegation to an outsourced Virtual Assistant (without risking major “hidden” costs down the road – like lost clients & missed deals).

You need to be smart about leveraging the strengths & weaknesses of an outsourced back office support team of Real Estate Virtual Assistants.

As someone experienced working both in outsourcing & in real estate, here is my most recommended list…

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Posted in Business Process Outsourcing, Hire Virtual Assistants, Real Estate Virtual Assistants, Telemarketing Outsourcing, Virtual Assistants

Building Better Lead Lists (w/ Action Items)

Building Better Lead Lists
When it comes to running any type of outbound sales & marketing campaign, everything starts with data.

You have to have some idea of who you’re going to contact, and the necessary contact information to contact them (phone number, email, mailing address, social media, etc). The most effective campaigns often combine multiple channels of communication, meaning the more info you have on your targets, the better your chances of converting them into a paying client.

Whether you’re planning to call everyone in the phone book, or to send unique emails to 27 key decision makers at your most prized target organizations … everything in your direct sales & marketing campaign rides on the strength (or weakness) of your “lead list.”

For purposes of this discussion, the lead list” can be defined as: ALL the data you have on your targeted contacts; their organization(s), contact information, descriptions, notes, etc.

A lead list can be as simple as names & numbers, and as complex as dossiers with background & credit checks.

No matter how you slice it, if you are relying on this data to earn a profit, building your lead list will make or break your outbound marketing campaign. That’s why it’s important to approach this process with a strategic vision guided by these 4 Principles…

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Posted in Business Process Outsourcing, Small Business Outsourcing, Telemarketing Outsourcing

10 Tips For Better Telemarketing Scripts

Tips For Better Telemarketing ScriptsOutsourcing telemarketing is one of the smartest choices when it comes using an off-site back-office team. Unfortunately, many business owners have a misguided perception that:

“There’s no way my customers would respond to some cold caller with an accent!”

If you have ever said or thought that, I implore to consider the following:

(a) there are definitely telemarketers in every nation who speak *perfect* English, without an accent … they just might cost a bit more than the average worker, and…

(b) nearly every sales process has telemarketing / phone support roles that require significantly less skill than your top sales talent.

Combining these two caveats means that almost every business that is involved in any form of sales or marketing could benefit from a well deployed, low-cost outsourced telemarketing campaign. These efforts can almost always net new hot leads, new customers, and a nearly guaranteed positive ROI. Nearly guaranteed, that is, IF (and only if) you are using the right list and the right script.

These 10 tips are about building a better telemarketing script for your outsourced telemarketing team(s).

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Posted in Business Process Outsourcing, Telemarketing Outsourcing

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